Post Traumatic Stress Disorder ( Ptsd ) Essay - 1959 Words

Most people who experience severe trauma, as in military combat, will eventually develop post-traumatic Stress disorder (PTSD). I chose this topic because I have always been interested in PSTD and what causes PTSD, and how to reduce or cure PTSD. I often feel touched or sad for people who have PTSD and I know some people who have PTSD. For people with PTSD, they often get flashbacks of the trauma incident and then they get angry or scared. I want to help them and hand them my support as I learn how to help them. I have family members who have PTSD and PTSD has definitely impacted/affected their lives. Unfortunately, it should not change their lives, but they do. I would like to help them to change their perspective of how they could live through their PTSD and how they can overcome the fear. I know that it would not be easy to move on with their trauma and it takes a lot of time to put it aside. Some people with PTSD never got therapy sessions to help how to overcome or handle their trauma. Often, the people with PTSD would reject therapy because they do not want someone to know their story or feeling uncomfo rtable. I would like to learn more about the topic and maybe become a clinical psychologist in one day. I like to help and support people to recover from their issues. I believe that clinical or counseling psychology is a right place to go and ask for support to recover. This is one of the reasons why I would like to focus on the topic. The misconception means a viewShow MoreRelatedPost Traumatic Stress Disorder ( Ptsd )990 Words   |  4 PagesPost-Traumatic Stress Disorder Post-traumatic stress disorder is a common anxiety disorder characterized by chronic physical arousal, recurrent unwanted thoughts and images of the traumatic event, and avoidance of things that can call the traumatic event into mind (Schacter, Gilbert, Wegner, Nock, 2014). About 7 percent of Americans suffer from PTSD. Family members of victims can also develop PTSD and it can occur in people of any age. The diagnosis for PTSD requires one or more symptoms to beRead MorePost Traumatic Stress Disorder ( Ptsd )1471 Words   |  6 PagesRunning head: POST-TRAUMATIC STRESS DISORDER 1 Post-Traumatic Stress Disorder Student’s Name Course Title School Name April 12, 2017  Post-Traumatic Stress Disorder Post-traumatic stress disorder is a mental disorder that many people are facing every day, and it appears to become more prevalent. This disorder is mainly caused by going through or experiencing a traumatic event, and its risk of may be increased by issuesRead MorePost Traumatic Stress Disorder ( Ptsd ) Essay1401 Words   |  6 PagesAccording to the Mayo-Clinic Post Traumatic Stress Disorder, commonly known as PTSD is defined as â€Å"Post-traumatic stress disorder (PTSD) is a mental health condition that s triggered by a terrifying event — either experiencing it or witnessing it. Symptoms may include flashbacks, nightmares and severe anxiety, as well as uncontrollable thoughts about the event† (Mayo Clinic Staff, 2014). Post Traumatic Stress disorder can prevent one from living a normal, healthy life. In 2014, Chris Kyle playedRead MorePost Traumatic Stress Disorder ( Ptsd )1198 Words   |  5 Pages Post-traumatic stress disorder(PTSD) is a mental illness that is triggered by witnessing or experiencing a traumatic event. â€Å"PTSD was first brought to public attention in relation to war veterans, but it can result from a variety of traumatic incidents, such as mugging, rape, torture, being kidnapped or held captive, child abuse, car accidents, train wrecks, plane crashes, bombings, or natural disasters such as floods or earthquakes(NIMH,2015).† PTSD is recognized as a psychobiological mentalRead MorePost Traumatic Stress Disorder ( Ptsd )1423 Words   |  6 Pages Mental diseases and disorders have been around since humans have been inhabiting earth. The field of science tasked with diagnosing and treating these disorders is something that is always evolving. One of the most prevalent disorders in our society but has only recently been acknowledged is Post Traumatic Stress Disorder (PTSD). Proper and professional diagnosis and definitions of PTSD was first introduced by the American Psychiatric Association(APA) in the third edition of the Diagnostic andRead MorePost Traumatic Stress Disorder ( Ptsd ) Essay1162 Words   |  5 PagesSocial Identity, Groups, and PTSD In 1980, Post Traumatic Stress Disorder (PTSD,) was officially categorized as a mental disorder even though after three decades it is still seen as controversial. The controversy is mainly founded around the relationship between post-traumatic stress (PTS) and politics. The author believes that a group level analysis will assist in understanding the contradictory positions in the debate of whether or not PTSD is a true disorder. The literature regarding this topicRead MorePost Traumatic Stress Disorder ( Ptsd ) Essay1550 Words   |  7 PagesPost Traumatic Stress Disorder â€Å"PTSD is a disorder that develops in certain people who have experienced a shocking, traumatic, or dangerous event† (National Institute of Mental Health). Post Traumatic Stress Disorder (PTSD) has always existed, PTSD was once considered a psychological condition of combat veterans who were â€Å"shocked† by and unable to face their experiences on the battlefield. Much of the general public and many mental health professionals doubted whether PTSD was a true disorder (NIMH)Read MorePost Traumatic Stress Disorder ( Ptsd )944 Words   |  4 Pageswith Post-traumatic stress disorder (PTSD Stats). Post-Traumatic Stress Disorder is a mental disorder common found in veterans who came back from war. We can express our appreciation to our veterans by creating more support programs, help them go back to what they enjoy the most, and let them know we view them as a human not a disgrace. According to the National Care of PTSD, a government created program, published an article and provides the basic definition and common symptoms of PTSD. Post-traumaticRead MorePost Traumatic Stress Disorder ( Ptsd )1780 Words   |  8 Pagesmental illnesses. One such illness is post-traumatic stress disorder (PTSD). Post-traumatic stress disorder is a mental illness that affects a person’s sympathetic nervous system response. A more common name for this response is the fight or flight response. In a person not affected by post-traumatic stress disorder this response activates only in times of great stress or life threatening situations. â€Å"If the fight or flight is successful, the traumatic stress will usually be released or dissipatedRead MorePost Traumatic Stress Disorder ( Ptsd )1444 Words   |  6 PagesYim – Human Stress 2 December 2014 PTSD in War Veterans Post Traumatic Stress Disorder (PTSD) is a condition that is fairly common with individuals that have experienced trauma, especially war veterans. One in five war veterans that have done service in the Iraq or Afghanistan war are diagnosed with PTSD. My group decided to focus on PTSD in war veterans because it is still a controversial part of stressful circumstances that needs further discussion. The lifetime prevalence of PTSD amongst war

Cyberbullying and Internet - Free Essay Example

Sample details Pages: 3 Words: 986 Downloads: 2 Date added: 2019/02/15 Category Society Essay Level High school Tags: Bullying Essay Cyber Bullying Essay Did you like this example? Many people around the world now have access to the internet. Teenagers use the internet for many reasons such as socializing, education, and to maintain personal and professional relationships. However, some teenagers misuse the internet for wrong reasons such as cyberbullying and racisms through social media. Don’t waste time! Our writers will create an original "Cyberbullying and Internet" essay for you Create order Teenagers should only be allowed to use social media only if they are using it the appropriate reasons. Cyberbullying and racisms happen even to this day because of immature behaviors that teenagers do not realized could cause an effect. There should be a limitation with social media to prevent cyberbullying and racisms. Social media is a bad influence for teenagers. What is social media? Websites and applications that enable users to create and share content or to participate in social networking is known as social media. However, social media is being used in ways that shape world culture, education and more. Teenagers are often harassing each other through the media. Phoebe prince hanged herself because girls in her school reportedly called her a â€Å"whore† and a â€Å"bitch† viciously harassing her in person and on Facebook (Holladay 1). If you are not careful, unscrupulous people can target you for cyber bullying and harassment on social sites. By partaking in social networking sites, you are opening yourself up to cyberbullying, lack of productivity, mental health issues and lower grade. Even though there might be several good people out there, there are lots of bad people as well. There are also chances that someone could go online and post an inappropriate picture of him or her that is taken out of context. What might seem innocent enough soon becomes the focus of everyone’s jokes and harassment toward the person. You cannot control what other people post online. Normani Kordei, a member of the girl group on the rise of Fifth Harmony wrote, â€Å"I’ve not just been cyber bullied, I’ve been racially cyber bullied with tweets and pictures so horrific and racially charged that I can’t subject myself any longer to the hate† (Hess 1). Racists used inappropriate words and pictures to insult her. Social media has become the easiest platform to insult or harass someone. Teenagers do not take cyberbully seriously. Cyberbully is the negative use of technology to harass, humiliate, and threaten people. Life project found that 26% of teens have been harass through their mobile phone either by calls or text messages. Phoebes reasons for taking her own life were complicated, she struggled with depression and had even attempted suicide once before (Holladay 4). Social Media makes bullying easier for those who are afraid to face to face bully. Lots of teenagers bully their friends by making fake social media account or emails which is easier rather than in person. Also, the adolescent is also a transitional phase where teenagers become vulnerable and have to deal with emotional and physical changes. At this phase it’s hard to deal with what is right and what is wrong. Most of the children do it for fun and relaxation. Teenagers think they can be anonymous on what they do on the internet. Cell phone has been banned in 69% of today’s classrooms. The reason is obvious, students will misuse them to cheat, use textese in place of Standard English, cyberbullying and sexting (Thomas and McGee19). Due to the excess use of social media grades of teens are dropping down. Teenagers have admit being using social media during homework reduces the quality of their work. The students who used social media while studying scored lower on tests. Most of the students are found spending time on scrolling through the memes and gifs rather than studying and doing homework. Teachers of classroom fears that cell phones may make it easier for students to engage in certain inappropriate behaviors (Thomas and McGee). Majority of the posts are extremely insignificant and unimportant to our world. Social media is a negative impact for teenagers. Hess stated on her article the â€Å"Ghostbusters† star Jones temporarily quit twitter after weathering a deluge of racist abuse (1). There racist abusers are teenager’s fandom of the certain bands group. Social media has teenagers spending countless hours sitting in front of a screen scrolling through other’s people’s lives instead of being productive. Zayn Malik, a member of one direction was being threaten with death and slurs like â€Å"terrorist† from the so called fans (Thomas and M cGee 2). This comments that teenagers make are so ridiculous. Racisms is not right, and it is never right to call other names. Yet, no actions have been taken with issues like this through social media. Sexting has become common among teenagers. One in five teens have reported sending a nude or seminude photo of themselves to someone in text message (Thomas and McGee 21). The average teenager spends a minimum of 2 hours and 20 minutes on social media every day. One in five teens have reported sending a nude or seminude photo of themselves to someone in a text message (Thomas and McGee 21). The use of emoji has also become the new trend of cyber bullying. Emoji’s of middle finger, gun, children face with bandages and many other can be used for bullying (Froeschle 383). Teenagers do not know the impact of what they post or send. At some point someone will search for your name and what shows up can sink your reputation. Teenagers must know they are making a choice every time they engage with social media. Slangs words are used everywhere because teenagers think using slang words is easy. Many people, educators included, believe that text ease is destroying the student’s ability to write which can affect students writing skills. Social media has teenagers spending countless hours sitting in front of a screen scrolling through other peoples lives. When teenager sees a picture of someone that has passed away on Facebook, instead of calling and asking, they just type â€Å"RIP† and a crying emoji.

Christianity And Islam Islam - 937 Words

â€Å"CHRISTIANITY AND ISLAM.† Christianity and Islam are the two largest religions in the world, with over 2 billion Christian, and 1.5 billion Muslim followers. Christianity was founded by Jesus Christ approximately 2000 years ago in Palestine. Bible is collection of 66 books containing a message from God. The Muslim name for God is Allah. Islam is based on revelations received by the prophet Mohammad and originated in Mecca, Saudi Arabia. Quran, is the Islamic sacred text. Both are monotheistic religions, which means there is one God. Although Christians believe in Trinity, where God is comprised of three persons: the Father, the Son and the Holy Spirit. Islam is a strict monotheism and rejects the concept of Trinity. While Christianity is a most influential in Europe, North and South Americas, Islam is followed by majority in the Middle East and in North Africa. Christianity has three major denominations: Protestant, Orthodox and Catholic. Islam is split into two main sect s: Sunni and Shiite ( Comparison, n.d.). The belief in human nature differ in two religions. Christians believe that all humanity inherited the sin of Adam. Only the death of Jesus could erase this sin. No one is born clean, only through baptism and faith one can be saved ( Christianity, n.d.). In Islam it is believed that Adam was forgiven and all humans born sinless and destined for heaven unless they chose to disobey Him and refuse His mercy. Like Christianity, Islam teaches the continuedShow MoreRelatedChristianity And Islam : Islam1317 Words   |  6 PagesChristianity and Islam in Premodern Africa Christianity and Islam date back to a time long before the modern era and both have sizable similarities between the two religions. Many of these similarities can be simplified into three subjects; both have books comprised of holy texts written about events taking place during their prophet’s life, both are believed to have started with God appointed leaders, and both consist of different divisions within their religion. Christianity starting with theRead MoreIslam And Christianity : Christianity And Islam1684 Words   |  7 PagesProfessor Slattery World Religions November 11, 2014 Islam and Christianity There are 7 billion people living all around the world. Everybody has grown up enriched in different cultures, beliefs, traditions, and social standings. Each person, with their own developed views of the world, following a religion such as Christianity and Islam or specifically choosing not to follow a religion, even have many similarities. Christianity and Islam, both, follow by a sacred book of their God’s word althoughRead MoreIslam, Christianity, And Islam1945 Words   |  8 Pagesexponentially is Islam. Islam is one of the fastest growing religions in the world and is estimated to grow in the years to come. With Islam spreading across the world and many people converting, this will have an effect on the religion itself; the teachings will be shaped by the cultures and ethnicities of the area. Thus, Islam will differ from country to country. Not only that, with Islam spreading it has caused some controversies. Since a lot of people do not understand Islam, it is often confusedRead MoreIslam : Christianity And Islam Essay1919 Words   |  8 PagesIslam is one of the second largest religions in the world with Christianity as the first (Catholicism being the largest denomination). A report from the Vatican, in 2008, stated that 19 percent of the world’s population is made up of Islam, while Catholics make up only 17.4 percent of world’s population. Both Catholicism and Islam have branched off Judaism and share many similarities such as the idea of life after death. Just like Catholicism, Islam is a monotheistic religion which means that theyRead MoreComparing Islam And Christianity And Islam1731 Words   |  7 Pagesthat will be different due to preconceptions and fundamental beliefs. Comparing and contrasting Islam and Christianity, is a wonderful example of these differences based on fundamental beliefs. This concept is explored in the rest of this work through critically accessing Christian and Muslim views on the question of origin, identity, meaning and purpose, morality, and destiny. Islam and Christianity are in agreement that the origin of both living things and man were created by God himself. TheRead MoreChristianity and Islam763 Words   |  4 Pagescenturies, there is not an exact number of how many religions exist, but it is closely estimated to be over 4,200. Christianity and Islam are the two largest religions in the world and though they have many similarities, they also have vast differences. Unfortunately it is hard to say or believe if they will ever reconcile because of their differences. Inherited from Judaism, Islam and Christianity are beliefs that believe that God created the world and cares about the behavior and beliefs of human beingsRead MoreJudaism, Christianity, And Islam992 Words   |  4 PagesJudaism, Christianity and Islam are three of the most recognized monotheistic religions worldwide. These religions are often referred to as the Abrahamic religions because of their history to the founding father, Abraham. Judaism, Christianity a nd Islam are closely related with varying differences. Christianity was born from within the Jewish tradition, and Islam developed from both Christianity and Judaism. We take a look at some of the major similarities and major differences of these widely practicedRead MoreChristianity vs Islam1485 Words   |  6 Pagesthe surface, Islam and Christianity appear to have very little in common, however, as you get deeper into areas such as rituals, beliefs, ethics, founders, and sacred objects, the two show strong mutual similarities, particularly in the fundamental areas. In this essay I will compare and contrast the doctrines that make up the worlds largest and most recognized religions, Christianity and Islam. The word Islam means surrenderRead MoreChristianity, Islam, And Judaism1636 Words   |  7 PagesChristianity, Islam, and Judaism All three religions believe and worship the same God but they do it in different ways. Judaism happens to be the oldest religion today but they don’t have an official creed. They aim to teach you about God, the Messiah, human beings, and the universe which makes Jewish beliefs very important to them. But it is important to understand that being Jewish is more of a race and culture than it is a religion. Some Jewish people may have no interest in Judaism. Judaism hasRead MoreJudaism, Christianity, And Islam1052 Words   |  5 PagesAubrey Fletcher 3/9/15 Humanities Professor Michaud 417868 Judaism, Christianity, and Islam There are roughly 4,200 different religions in the world today, among them the largest are Judaism, Christianity, and Islam. These three religions are more similar then one would think. Christianity is the largest religion in the world with 2 billion followers and are called Christians. Islam is the second largest religion in the world with 1.3 billion followers. They are called Muslims, which means â€Å"one

Size Zero Fashion Models Should be Banned - 524 Words

Throughout the years, models have been progressively been getting skinnier. Size 6 (UK size 10) was a normal size (Littlejohn). There are many downsides to the super thin models of today. They cause unattainable standards of beauty for people which leads to eating disorders such as bulimia, anorexia, and binge eating. This is affecting models and teenage girls the most, peoples health is being sacrificed for fashion, and it needs to stop. Models are the ones being directly affected by this epidemic. Modeling is hard, so models will do whatever they need to succeed. When youre a model, size zero is whats in demand, what the designers are looking for (Lee). Most models think that it is required and expected of them to have to be hospitalized because they dont eat enough. One model says, No, no. It is my job not to eat. Some have resorted to extreme measures, A couple of the others have resorted to eating tissues. Apparently they swell up and fill your stomach (Clements). No one should ever feel like they need to eat tissues so they can be beautiful. Beauty is relative and just a concept weve made in our heads, so it cant even be defined.The common size of models, a size zero, requires the waist measurements of twenty three inches, which is the average size for an eight year old (Size Zero). Why is this the standard? This epidemic is also an issue for our youth, particularly in young girls. 50% of girls between the ages of 11 and 13 see themselves asShow MoreRelatedEating Disorders1137 Words   |  5 PagesThe modeling industry has taken a toll on young girls across the world today. Models, magazines, television even the radio advertise thin is in. Because of this girls feel pressured that they need to look a certain way in order to look good. People need to start realizing that you can be curvy and still look excellent. Society needs to urge the fashion industry and media to stop portraying the perfect skinny, toothpick image because it is causing a huge array o f health related problems to womanRead MoreThe effects of Steroids Essay2189 Words   |  9 Pagesinto the category of â€Å"anabolic steroids† and are defined by Merriam-Webster as: â€Å" †¦any of a group of usually synthetic steroid hormones that increase constructive metabolism and are sometimes abused by athletes in training to increase temporarily the size of their muscles.† Steroids are nothing new in the world of sports, though the drugs have become increasingly sophisticated with time. The synthesis of testosterone was first achieved in 1930s Nazi Germany, but the initial discovery was greetedRead MoreCorporate Influence on Our Political System2508 Words   |  11 Pagesbillions on labor costs and costly environmental regulations and have effectively canceled their social contact with the public. Jeff Faux writes in the American Prospect, NAFTA thus represents the most extreme example of the so-called neoliberal model, in which supranational rules liberate the private corporate investor from the constraint of democratic public values (Faux, 2003). The general purpose of why corporations exist, is to maximize shareholder value. This economic imperative translatesRead Morethe effect of mass media3481 Words   |  14 Pagesa2-level-level-revision, sociology, mass-media-0, effect-media-content-audiences-and-society | †¦ The effect of media content on audiences and society Before you can log into the site you MUST accept terms and conditions. After studying this section, you should be able to understand: Quick revise the evidence relating to the relationship between screen violence and violence in real life active audience approaches the process of moral panics Mass media effects: the relationship between screen violenceRead MoreAnalylis Primark22310 Words   |  90 Pagesthe best of which will be turned into Primarks and the rest sold for a tidy sum to other retailers. It s a good move that should see the chain expand its empire to reach more customers across the UK. PRIMARK: THE MARKET Primark specialise in low prices. Please note that when I say low, what I really mean is INCREDIBLY LOW. A ladies fashion belt for  £2, a pair of mens fashion jeans for  £8....you re getting the idea. In order for Primark to make a decent enough profit after paying its work forceRead MoreSchool Management System15436 Words   |  62 Pageslibrarian will be able to 11 2.4. An issuer will be able to 11 3.Planning 12 3.1 Technology Selection 12 3.2 Approach 16 4. Design: 17 4.1 Architectural Design 18 4.2 Use case Realization: 21 4.3 Database Design: 24 4.4 The Entity-Relationship Model: 27 4.5 Data Flow Diagram: 29 Data Flow Diagram: 34 Book Available 34 4.6 Database Design 36 5.Coding 41 6. Screen Walk-Through: 50 7.Testing 65 8.Maintainance 72 9.Future scope of enhancement in Project: 77 10.References 80 1.IntroductionRead MoreEssay on The Origin of Baseball3478 Words   |  14 Pagesresponsible for coming up with some of the rules of baseball, although they have been changed. November 18, 1853 there was a meeting held to decide who should be on the committee to make all the rules. Dr. Adams, Abraham Tucker, and Duncan Curry were among the ones that were chosen (Stewart, 6-7). They made up 17 rules, which were: the bases should be home, to second base, 42 paces; and from first to third base, 42 paces, halfway; and from home to pitcher not less than 15 paces. The game is to consistRead MoreIkea s Internal And External Environment3102 Words   |  13 Pagesshortages of resource (Zentes and schramm-klien, 2007). However, countries with high inflation rate, demand higher wages, changing the entire value chain. IKEA markets should be closely observed to make strategic decisions benefiting the business. Social Social factors like modifications in the demographic variable such as income, age family size of India significantly influence the strategic decision made by the business. E.g. ageing population is less likely to buy furniture (Mintel oxygen, 2010) whereRead MoreBodie, Kane, Marcus Study Guide Essay40928 Words   |  164 Pagesrecent changes due to the financial crisis of 2007-2008. LEARNING OBJECTIVES After studying this chapter, students should have an understanding of the overall investment process and the key elements involved in the investment process such as asset allocation and security selection. They should have a basic understanding of debt, equity and derivatives securities. Students should understand differences in the nature of financial and real assets, be able to identify the major players in the marketsRead MorePrice Discrimination8877 Words   |  36 Pagesdownward-sloping demand curve. This means that the firm has some pricing power—a price increase does not send the quantity demanded from the firm to zero. This pricing power is known as monopoly power or market power. The assumption rules out perfect competition, for under perfect competition, a price increase would send the quantity demanded from any particular firm to zero. The first-order conditions for profit maximization entail 0 S c( p ) q( p )  ( p  c c( q ( p))) q c( p ) (2) Recall that

The Canterbury Tales By Geoffrey Chaucer - 1049 Words

Literature is often times used by scholars as a window into the past. From describing cultural norms to affirming historical events, writing can be used for a variety of reasons. The Miller’s Tale, a story from the internationally renown The Canterbury Tales by Geoffrey Chaucer, provides its audience with insight into the workings and views of society in 14th century England. The tale follows the mischief of a carpenter’s wife and her lovers who attempt to gain her affection. The wife, Alisoun, commits acts of adultery which drive the story to its climax, resulting in the majority of the characters, including Alisoun herself, being made fools out of themselves. The array of characters – Absolon, Alisoun, Nicholas, and John – represent four varying classes of society: the clergy, the women, the scholars, and the lower class, respectively. Chaucer’s characterization of these characters reflects their placements in the social hierarchy, providing insig ht into the social order and beliefs in England during the 1300s. The characterization of Absolon, a parish clerk, depicts the image and structure of the Catholic Church during the Middle Ages. The physical appearance of Absolon, as described by Chaucer, parallels with the aesthetic front of the Church. Chaucer portrays Absolon as â€Å"elegant and gay† (3339). Physically, he appears to be a dainty and almost flawless character. Similarly, the Church was considered an elegant and heavenly body on the outside, commonly associated withShow MoreRelatedThe Canterbury Tales, by Geoffrey Chaucer1582 Words   |  7 Pages Geoffrey Chaucer wrote the Canterbury tales a collection of short tales in the 14th century. The compilation of stories are told by different characters within the narrative as part of a game proposed by the host. Each individual must tell two stories on their journey and two stories on their way back. Each story tells some aspects of English life during the time and often added satire like qualities to the English life. In particular Chaucer often tells stories with elements of the relationshipRead MoreThe Canterbury Tales By Geoffrey Chaucer913 Words   |  4 PagesThe Canterbury Tales by Geoffrey Chaucer consists of frame narratives were a group of pilgrims that are traveling from Southwark to the shire of St. Becker in the Canterbury Cathedral, tell each other to pass time until they arrive at their destination. During The Canterbury Tales the reader is exposed to many characters that represent all of the social classes of medieval England and the reader gets to know them from t he general prologue to each individual tale. One of these characters is the PardonerRead MoreThe Canterbury Tales By Geoffrey Chaucer2127 Words   |  9 PagesIt is unknown when Geoffrey Chaucer wrote The Canterbury Tales, but it is assumed that he wrote it in 1387. There are many different aspects and themes throughout this paper that are very prominent. One theme that is very important is the importance of company. This entire tale is about twenty-nine pilgrims who all tell tales while on a pilgrimage to the shrine of Saint Thomas Becket in Canterbury. The importance of company is that this is a pilgrimage that requires companions and friendship. ThoughRead MoreThe Canterbury Tales By Geoffrey Chaucer1073 Words   |  5 PagesIn The Canterbury Tales, Geoffrey Chaucer introduced and described a variety of fictional characters that lived in the Middle Ages. It was the time period that European civilians were governed by a system called feudalism. Where kings were the head of the s ystem and everyone was categorized in social classes. In the prologue of The Canterbury Tales the first character introduced was the knight. Geoffrey Chaucer depicts the knight correctly by characterizing him as a chivalrous and honorable man,Read MoreThe Canterbury Tales by Geoffrey Chaucer1585 Words   |  7 Pageswas published toward the end of his life, Geoffrey Chaucer’s Canterbury Tales was his longest and most popular work. The plot is made up of tales told by thirty-one different pilgrims as they embark on a pilgrimage to the shrine of Saint Thomas a Becket in Canterbury. His initial idea was to have each pilgrim tell four stories a piece during the pilgrimage, but Chaucer either died before finishing or decided to change this idea, as only twenty-four tales presently make up the work. The prologue ofRead MoreThe Canterbury Tales By Geoffrey Chaucer963 Words   |  4 PagesThe Canterbury Tales by Geoffrey Chaucer is a collection of 24 stories written during the Midd le Ages. The tales were written with the intent of criticizing the functions of societal standards as well as the beliefs of the Church. â€Å"The Miller’s Tale,† one the most popular stories, offers unique insights into the customs and practices of the English middle class during the Middle Ages. The story follows the lives of John, Absolon, and Nicholas, three men who are involved with a beautiful woman namedRead MoreThe Canterbury Tales By Geoffrey Chaucer2221 Words   |  9 Pagesin medieval literature is the Canterbury Tales written by Geoffrey Chaucer. This research seeks to examine the life of Chaucer, the Canterbury Tales, and the impact and legacy of both the author and the work. Agnes Copton gave birth to a baby boy c. 1340, whom she named Geoffrey. The baby took the surname of his father John Chaucer, who came from a family of wine merchants. The family relied on strategic relationships to subsidize where they lacked in wealth. Chaucer was fluent in French, ItalianRead MoreThe Canterbury Tales By Geoffrey Chaucer2664 Words   |  11 PagesThe Canterbury Tales The Canterbury Tales was written by Geoffrey Chaucer in 1392, during the medieval period in Europe. Three important aspects, his family’s ties to the court, his schooling and working for royalty (XI), and his love for reading and learning (XII) all combined and enabled him to create his greatest work, The Canterbury Tales. Chaucer includes many different characters, pilgrims, all from very unique walks of life. Although there are not as many women included as men, their storiesRead MoreCanterbury Tales By Geoffrey Chaucer1380 Words   |  6 PagesCanterbury Tales Canterbury Tales written by Geoffrey Chaucer was a story of not the people themselves but a social statement of how the people of higher standing were viewed by the middle class. In the time that Canterbury Tales was written it was a time of corruption of the Church. There were many clergy members that were mentioned in this story. Each of the characters was unique in the way they went against the standards they should be held to. The most interesting this story was definitely TheRead MoreThe Canterbury Tales By Geoffrey Chaucer1777 Words   |  8 PagesCanterbury Tales takes place in the late 1300’s also known as the Middle ages. Prior to and at this point in time, people tend to be more conservative and to themselves. Geoffrey Chaucer, the author of these stories does something most authors didn’t do at this time, he ironically pointed out the flaws of the medieval English society. He does this by using estate satire. The Canterbury Tales is a great example of the B ritish human experience at that point in time. Chaucer does a great job describing

Health and Nutrition Needs Assessment Case Study

Question: Describe about the Health and Nutrition Needs Assessment? Answer: Introduction Health needs assessment (HNA) is a systematic approach that is taken up for reviewing the health issues that a particular population faces and this method leads to agreed priorities and resource allocation in order to improve health conditions of the population and reduce inequalities (Thompson 2014). HNA is a widely recommended public health tool for providing evidence about a population so that health services can be planned (Pennel et al. 2015). An opportunity is provided for engaging with particular population and enabling them to contribute to service planning and resource allocation (Barth 2015). Certain benefits can be gained from conducting a HNA. These include strengthened involvement of community in taking health related decisions, professional development of experience and skills, better use of resources and improved partnership working (Tomlinson et al. 2013). The present report is a Health Needs Assessment on childhood obesity for 4-5 years old (reception) in Surrey (South East of England). A personal reflection is also presented on the usefulness of health needs assessment. It includes a reflective section on the advantages and the disadvantages of working in a group for carrying out the assessment. Health needs assessment The main aim of the health needs assessment is to give information to plan, negotiate and bring changes in health services for improving the health conditions of the population (Sheehy et al. 2015). The needs assessment has the focus on many services that have the impact on the health of the chosen population. This particular health assessment takes into account the following elements: The chosen population for the assessment The identified health priorities Assessment of a health priority Action planning and strategies to be taken up for health outcomes Measuring the possible impact and choosing the next health priority Chosen population Surrey is located in Suth-East of England, United Kingdom and covers around 1500 square kilometres between Surrey hills to the south and London to the north. The population of Surrey is over a million. Around 85% of the population live in urban areas, covering 15% of the county (cfsurrey.org.uk 2016). Consequently, the children of the county come from different and contrasting backgrounds, starting from very deprived to very well-off. The county can be considered as an affluent one, having a population with better employment, better education and better in terms of health. However, there are many people who have to struggle for maintaining a healthy life. Effectively meeting the needs that the children of the county have with specific vulnerabilities is a difficult job and the authorities have set up strategies in order to take care of the hard situations (noo.org.uk 2016). The target population for this health needs assessment is children having age between 4-5 years in Surrey county and the health complications of the children is focused onto (Healthysurrey.org.uk 2016). . The following chart shows the number of children aged between 0-14 in Surrey: Identified health priorities Children in Surrey have good health conditions on an overall basis. But certain health priorities come up that draws the attention of health care services. The most significant health issue for children of Surrey is obesity. Obesity is a common health complication found among the children below 18 years across the globe (Faintuch and Faintuch 2014). Obesity is the health condition where a person has an accumulated body fat more than what is desirable and having a negative impact on the health (Bray and Bouchard 2014). If the body weight of the person is 20% more than the desirable weight, it is considered to as obesity (Neff et al. 2015). Several health complications are associated with obesity, including increased risks of heart diseases, type 2 diabetes, cancer, osteoarthritis, obstructive sleep apnea (Kiess et al. 2015). Children in Surrey have better than average obesity levels. Around 6.7% of children aged between 4 and 5 years (reception) are obese. The prevalence of obesity is found to be increasing with the rise with socioeconomic deprivation (Healthysurrey.org.uk 2016). Figure 1: Children aged 4-5 years as obese or overweight, 2013/14 (percentage) Source: (www.gov.uk, 2016) Figures from the National Child Measurement Programme (NCMP) highlights that in Surrey, around 17.6% children aged between 4 and 5 years are overweight or obese. Although chdilhood obesity is common in all communities in Surrey, some sections of the population are at more risk for being obese and developing the psychological and health complications that have association with obesity. Data for childhood obesity, as gathered by NCMP, shows that prevalence of obesity rises with age and therefore the obesity rate for 4-5 year olds (reception) is lower than in 10-11 years old. Boys are vitally more likely to be obese than girls among the age group of 4-5 years. Among the 4-5 years old, obesity has seen reduction to 9.9% from 10.7% for boys. For girls, it has remained stable at 9.0% (mycouncil.surreycc.gov.uk 2016). In Surrey, in 2011, the prevalcne for obesity for 4-5 years was almost twice less than 10-11 years. That is 6.8% in comparison to 14.4%. Among 4-5 years old, obesity has witnessed a slight fall to 6.8% in 2011 from 7.9% in 2007 (Surreyi.gov.uk 2016). Figure 2: Trends and numbers of obese 4-5 year olds (reception) for 2007/2008, 2008/2009, 2009/2010, 2010/2011, 2011/2012 by gender and district Source: NCMP 2007-2012 The NMCP has collected valuable data since the year 2006 and it has identified influences and trends on children obesity. The factors are gender, age, ethnicity and obesity. Analysis of data from the NCMP shows that there is a strong positive relationship between obesity prevalence and deprivation for children in reception year. The increased socio-economic deprivation is measured by the 2010 Index of Multiple Deprivation (IMD). Obesity prevalence has a significant relation with free school meals. Children who live in areas with higher eligibility rate of free school meals have higher rate of obesity than those who live in areas having low eligibility rate (Surreyi.gov.uk 2016). Figure 3: Percentage of obese 4-5 year olds (reception), 2009/2012 by IMD 2010 Source: NCMP 2009/2012 Childhood obesity also has relation to social class. Children from families with main income earners from professional occupation have low rates of obesity. NCMP also states that variation in childhood obesity prevalence between ethnic groups is also present. Among 4-5 year olds Black African, Black Bangladeshi and Black other boys and Black African and Black Other ethnic girlshave the highest prevalence of obesity (Surreyi.gov.uk 2016). Figure 4: Prevalence of obesity among reception children by ethnic group and gender Source: National Obesity Observatory (NOO) 2012 The key findings from Surrey are: Eventhough the county has a lower prevalence of obese children than neighbouring local authorities, there are large numbers of obese children and overweight children due to the larger population National trends are followed with those living in more deprivation having a higher incidence of obesity Obesity of children aged between 4 and 5 years (reception) is twice less than those aged 10-11 years Boys are at more risk of being obese than girls (www.gov.uk, 2016) Assessment of a health priority for action Obesity is an important public health concern in Surrey, especially with children. This reflects the escalating rates and serious financial and health consequences it brings with it. Of particular concern is the level of the rising trend in obesity in children aged 4-5 years (reception). The estimated annual costs to Surrey Primary Care Trust of diseases concerning overweigth and obesity were 251.3 million in 2007. Handling obesity is essential for meeting the PSA obesity target. Surrey has particular health problems and most of them are due to the size of the population and the huge number of partner organisations in health. The rising trend of obesity has led to mapping of current programs and interventions for preventing the prevalence of obesity among children. However, service planning is lacking an evidence-base for managing childhood obesity (getsurrey.co.uk 2011). Efforts have been made for involving the maximum number of organisations across the geographical location for the consultation process. But there lies some challenges and barriers that affect the current service provision put in place for obese and overweight children. Despite the programmes put forward in local levels for addressing obesity and those that are delivered nationally, there is an increasing prevalence of obesity among children aged 4-5 years (reception). The converted interventions are found to be not effective to the maximum level (Guildford.gov.uk 2016). Action Plan Prevention and interventions for families having more risk of obesity must be stared as soon as possible. This must include interventions at antenatal classes and must be encoursged throughout the schoollife. It is necessary to establish health eating patterns, active lifestyle and family based interventiosn and education. Parent education is important for assessing obesity in children (Swinburn et al. 2015). The following is a strategic action plan for improving the scenario in context to obesity as prevalent among 4-5 year old children in Surrey: Needs identified in Surrey Recommendations / Actions to be taken The advantages of a healthy weight are promoted by implementation of a child health promotion program Provide strong local public health surveillance data on child weight status Identify and put up training for meeting the needs arising from implementation of the program Families need support for ensuring that good weaning practices are taken up Ensure that advice and adequate support is available by promoting feeding guidelines Carers and parents are not aware that the child is obese Implement more surveillance to rasie issues with parents Emotional wellbeign of children and their families are addressed for bringin changes in eating behaviour Provide opportunity to have interaction with parents Education must start early idealy in preschool Children centers must develop role in obesity prevention by healthy lifestyle programs Emphasis must be placed on all families for beign more active and taking up more indoor and outdoor activites Encourage those in contact with children to provide opportunity for active play All schools must provide a healthy environment by provision of health choices of food and the opportunity to be active physically. Ensure that traingin is given to schools for providing resources to the students Review In view of increasing number of children aged 4-5 years being obese, both population-based and individual services are to be taken up for tackling the issue. Interventions would produce effective changes in behaviour due to population based approach. All health organisations must monitor and evaluate the effectiveness of the interventions put in place. A list of community-based programmes and initiatives for addressing childhood obesity needs to be evaluated on a regular basis, preferably, yearly. The key indicators for bringing positive changes in the health issue are as follows: A deep understanding of the prevalence of childhood obesity and their behaviours Clearly identified responsibility for considerable actions, with overall governance and leadership agreed by all health care partners All children growing with a healthy weight and having active lifestyle All schools are supported with education by childrens centres, local community and health services Less consumption of unhealthy foods like those with high salt, sugar and fat (Etienne 2014) Robust monitoring of performance would be established by evaluating programmes and having a clear knowledge of the evidence based data. The promotion of health benefits by health and non-health professionals would lead to positive changes in the issue of weight among children, especially 4-5 year olds (reception). Personal reflection The opportunity of taking up the health needs assessment was highly beneficial, according to me and it gave a golden chance for understanding the health issues faced by the particular community. The reason for doing the healths needs assessment was to understand the present scenario of health issues regarding childhood obesity in Surrey. The cost of health care is increasingly changing in recent times. At the same time, there is limitation of resources for health care. It is therefore necessary to chalk out the health issues that the community faces and set up an action plan for bringing changes in a rapid pace. Health conditions can be improved if the needs for health care in that community as accurately assessed. Keeping this point in mind, the present health needs assessment was taken up. I learnt and gathered considerable knowledge from the needs assessment and the areas for improvement. It is needful to undertake certain actions in relation to the health needs assessment as a re sult of the rich experience I had. More planning of strategies that can be effective in this regard would be beneficial. Significant strategies, thereby established would pave the way for better health outcomes. It was a fruitful experience of working in groups for carrying out the health needs assessment in a group. It gave a good chance to build up strong relations with the batchmates and bring coordination amongst each other. I would also like to bring into light the positive and negative sides in working in groups. I feel that the experience was a good one and there were certain advantages of conducting the assessment in a group. The assessment was more productive as the output was complete. The quality of work was not compromised on as every member of my group gave their best towards the completion of the assessment. More resources could be utilised as different members gathered information from different sources. On certain instance, a group member was not well and could not contribute to the assessment. This issue was handled effectively as other members completed the work. Such coordination and substitution is only possible with group work. I learnt new things while working with my b atchmates and there was a good amount of exchange of thoughts and ideas between the team members. This was highly welcomed. Exchange of information increased knowledge and easy flow of information was built on. However, there were some issues faced while working in groups. The main issue was unequal participation. There was also intrinsic conflict among the member in some instances. Decision making was difficult and in some cases I had felt that there could be more chances of my opinion being heard. On the whole, the experience of doing the health needs assessment was a good one. Given an opportunity, I would conduct such an assessment in future again. It would enhance my knowledge and experience and I would have an opportunity to grow personally as well as professionally. References Barth, M. M. 2015. Health and nutrition needs assessment among seniors across congregate dining sites in Southern California. In143rd APHA Annual Meeting and Exposition (October 31-November 4, 2015). APHA. Bray, G.A. and Bouchard, C. eds., 2014.Handbook of ObesityVolume 2: Clinical Applications(Vol. 2). CRC Press. cfsurrey.org.uk, (2016). [online] Available at: https://www.cfsurrey.org.uk/sites/default/files/file_attach/Surrey%20Uncovered.pdf [Accessed 8 Feb. 2016]. Etienne, C.F., 2014. Countries pledge action to reduce child obesity in the Americas.The Lancet,384(9959), p.2021. Faintuch, J. and Faintuch, S. eds., 2014.Obesity and Diabetes: New Surgical and Nonsurgical Approaches. Springer. getsurrey.co.uk, (2011).Waverley has lowest child obesity rate. [online] Available at: https://www.getsurrey.co.uk/news/local-news/waverley-lowest-child-obesity-rate-4813766 [Accessed 8 Feb. 2016]. Guildford.gov.uk, (2016). [online] Available at: https://www.guildford.gov.uk/CHttpHandler.ashx?id=569p=0 [Accessed 8 Feb. 2016]. Healthysurrey.org.uk, 2016.Healthy Surrey | Surrey has lowest obesity rates among 4-5 year olds and 10-11 year olds in England. [online] Available at: https://www.healthysurrey.org.uk/news/surrey-has-lowest-obesity-rate/ [Accessed 8 Feb. 2016]. Kiess, W., Wabitsch, M., Maffeis, C. and Sharma, A.M. eds., 2015. Metabolic Syndrome and Obesity in Childhood and Adolescence.Public Health,18(2), pp.67-130. mycouncil.surreycc.gov.uk, 2016. [online] Available at: https://mycouncil.surreycc.gov.uk/documents/s14927/Child%20Obesity%20Report.pdf [Accessed 8 Feb. 2016]. Neff, K.J., Ferrannini, E. and le Roux, C.W., 2015. Treatment of obesity: bariatric surgery.International Textbook of Diabetes Mellitus, Fourth Edition, Fourth Edition, pp.505-518. noo.org.uk, (2016). [online] Available at: https://www.noo.org.uk/uploads/doc/vid_13082_NCMP_PCT_ClusterMaps.pdf [Accessed 8 Feb. 2016]. Pennel, C. L., McLeroy, K. R., Burdine, J. N., Matarrita-Cascante, D., Wang, J. 2015. Community Health Needs Assessment: Potential for Population Health Improvement.Population health management. Sheehy, G., Aung, Y., Sietstra, C., Foster, A. M. 2015. Near the city but hard to reach: results from a multi-method reproductive health needs assessment in peri-urban Yangon, Myanmar.Contraception,92(4), p. 395. Surreyi.gov.uk, (2016).JSNA Chapter : Child Obesity - Surrey-i. [online] Available at: https://www.surreyi.gov.uk/ViewPage1.aspx?C=resourceResourceID=717cookieCheck=trueJScript=1 [Accessed 8 Feb. 2016]. Surreyi.gov.uk, 2016.Obesity and excess weight prevalence by school year and electoral ward of child residence - Surrey-i. [online] Available at: https://www.surreyi.gov.uk/(F(8_-LZYJQG2un_Uu4btcBtmA4kLS-VHP-fucByBeFNMl_rqc6suk5pCRt5IRiqV_Eb42ygbs6-bKxlXlo3q-2b-XnLeILNRhrCX9vtQbhm7qTZrgVOmed_g4HXv3fd9lfSfWs7g2))/ViewPage.aspx?c=dbdatasetinformationdid=1346v=4478 [Accessed 8 Feb. 2016]. Swinburn, B., Kraak, V., Rutter, H., Vandevijvere, S., Lobstein, T., Sacks, G., Gomes, F., Marsh, T. and Magnusson, R., 2015. Strengthening of accountability systems to create healthy food environments and reduce global obesity.The Lancet,385(9986), pp.2534-2545. Thompson, S. R. 2014. Health needs assessment.The Essential Guide to Public Health and Health Promotion, p. 47 Tomlinson, P., Hewitt, S., Blackshaw, N. 2013. Joining up health and planning: how Joint Strategic Needs Assessment (JSNA) can inform health and wellbeing strategies and spatial planning.Perspectives in public health,133(5), pp. 254-262. www.gov.uk, 2016.Child health profile Surrey.

International Business Milk Based Healthy Breakfast †Free Samples

Question: Discuss about the International Business Milk Based Healthy Breakfast. Answer: Overview of Product and Customer Base Symply Too Good milkshakes, an Australian healthy food company has a separate segment of milk-based healthy breakfast shakes in the following delicious flavors: Creamy Vanilla, Chocolate and Coffee (Symply Too Good To Be True 2017). The product is targeting modern women who fall into the age category of 25 years to 45 years. These are working women who are interested in maintaining a good health and keen to lose weight. The shakes are made, keeping in mind the short time these women have for investing in preparing something (Trapp et al. 2014). The shakes have already received 5 star health ratings and are exclusively nut free, gluten free with no artificial sweeteners. As the shakes are milk based, only water need to be added to the powders and then they are good to go for consumption. These shake powders are formulated supplementary food and rounds up to 158 calories per serving. It contains 7g of fibre and 15g of protein, which are very effective in keeping people feeling fuller f or a longer period. The milk shakes are 99% fat free and completely packed with vitamins and minerals. The products are completely Australian made and are of premium quality with 3 year of shelf life (Symply Too Good To Be True 2017). Target Market Analysis by STP Segmentation Segmentation bases used by Symply Too Good are as follows: Geographical Segmentation This divides the market geographically (Kotler et al. 2015). China is chosen because of the preference towards Australian dairy products and the dense population. Demographical Segmentation It divides market by gender, age, income or ethnicity (Kotler 2012). Symply Too Good would target the 64% working women between the ages of 25 to 45 in China. Psychographic Segmentation this divides the target market according to the lifestyles, interests and activities of people (Wedel and Kamakura 2012). Symply Too Good would target health conscious working women, who look for convenient, premium products to lose weight. They are a healthy substitute to non-healthy and sugary beverages. Targeting Symply Too Good would target a single segment, marketing the products to working women between the ages of 25-45 with the help of market penetration pricing. Symply Too Good would use emotive marketing strategy for attracting potential buyers. Symply Too Good has created this product to target the health conscious population, especially the working women. Good marketing and the opportunity to use healthy premium Australian dairy products that are convenient to use on long working days would attract more buyers. Symply Too Good would target a single segment, working women between the ages of 25-45 (Hollensen 2015). Positioning Symply Too Good would be positioned as a very versatile, premium and convenient health drink for health conscious working women in China. It is a value added product for the women who are between the age of 25 to 45 and specifically in four cities of China: Hong Kong, Shanghai, Beijing and Shenzhen. The marketing activities would be focusing on promoting the best features of the drink: sugar free, less calorie, milk-based, gluten and nut free, great taste and three different flavors to choose from. It is intended to give an edge over it competitors in the location (Kiel 2014). Table: STP Analysis Source: Created by author PESTLE Analysis Hong Kong Political Special Administrative Region (SAR)of China One country, two systems" principle Government answers to the selected Chief Executive Not independent from Chinese politics No major political parties Economic Tenth largest trading power Third largest financial centre in the world Resisted the financial crisis well Aided by internal consumption Suffered from Chinese economic crisis Solid financial situation and current account surplus Social National language is Cantonese Bilingual society A well-integrated society Two key systems of social stratification, one Chinese and the other European Dual-income families Existence of female gender discrimination Technological Likes technology in principle, not in practice Low degree of technological talent Cyberport is developing Legal No Governmental intervention in economic matters Separate legal system from China Legal environment offers a strong base for its free market and for competitive economy Minimal legal procedures for registration Environmental Air pollution is a chronic problem Increase in respiratory diseases Tap water is drinkable Food safety standards are high Poor state of old pipes Source: (Barnes et al. 2015) Shanghai Political First city of China to accept Western culture Dual party-government system Home to many of the countrys eventual senior leaders Direct-controlled municipalityof China Mayor is equal to provincialgovernors Economic Commercial and financial centre of China Lowest urban to rural income gap Leader in the quality of its growth Highest average wage and disposable income High cost of living Social Increased gross enrollment rate for higher education All-around developmentin social endeavors Growing living standards and income level Increased average disposable income Ease in the employment tension in the local job market Technological Top technological innovation hub globally Attracts foreign companies to invest in sole proprietorship Increased levels of industrial technologies Decrease in GDP energy consumption due to improved technological equipment Legal Fear of commitment levels Fear of demise of Chinese traditions Officials believe forcing people to care would work Implementation of good Samaritan law Environmental Housing is a major problem High population density Huangpu River is the source of water Water quality is high Air quality is very poor Produces a huge amount of solid waste daily Source: (Zhang and Li 2014) Beijing Political Cultural and political center of China Rule of Chinese Communist Party Peoples Congress of Beijing is the local government Authority consists of Peoples Congress of Beijing and the Standing committee Economic Home to over 100 of China's largest companies Home to high-end manufacturing and service sectors Highly prospering tourism, media and IT industries Attracts multinational companies to base their headquarters Social Owns plenty of royal elements in its social system Beijing people are elegant and proud Seldom look down upon foreign people Shows a patient and considerate attitude for other people Technological Fear of foreign technology Security concerns of the government Legal Legal means are used to strengthen the authority Establishing of legal precedents Environmental No direction for sustainable solutions Rising water pollution and sewage issues Source: (Zhang and Zhang 2014) Shenzhen Political Trying to develop into a socialist system Allowing citizens to work wherever they want Supports creation of modern technology City itself has its own mayor Economic A regional manufacturing and financial hub One of china's top four first-tier cities One of the richest cities City's GDP grew 10% to rmb1.3 trillion in 2012 Special economic zone A vibrant and booming metropolis Social Host to a series of social ills Vast majority of urban dwellers areof ordinary households Success is based on and reliant upon the mistreatment of low-wage migrant workers Technological Plays an important role in the economy latest new pieces of technology is the usb pen drive Open to modern and new technology Technology has to do with saving the environment Technology looks to reduce the amount of pollution and non-green products used Legal Legal environment based on justice, fairness, credibility and kindness Support from the national peoples congress Environmental Raising CO2 emissions Increasing population and urban sprawl Once green landscape is now covered with skyscrapers Source: (Zhang and Li 2014) From analyzing the macro-environment of these four cities it has been found that Beijing would be the perfect market to penetrate for Symply Too Good. The reaon being, the city is home to most of the companies of China, thereby increasing the number of working women, the target customers. References Barnes, B.R., Leonidou, L.C., Siu, N.Y. and Leonidou, C.N., 2015. Interpersonal Factors as Drivers of Quality and Performance in WesternHong Kong Interorganizational Business Relationships.Journal of International Marketing,23(1), pp.23-49. Hollensen, S., 2015.Marketing management: A relationship approach. Pearson Education. Kiel, I.H., 2014. Entrepreneurial marketing. Kotler, P., 2012.Kotler on marketing. Simon and Schuster. Kotler, P., Keller, K.L., Manceau, D. and Hmonnet-Goujot, A., 2015.Marketing management(Vol. 14). Englewood Cliffs, NJ: Prentice Hall. Symply Too Good To Be True. 2017. Symply Too Good To Be True with Annette Sym | Weight loss, healthy recipes, tips, products and articles. [online] Available at: https://www.symplytoogood.com.au/ [Accessed 3 May 2017]. Trapp, G.S., Allen, K.L., O'Sullivan, T., Robinson, M., Jacoby, P. and Oddy, W.H., 2014. Energy drink consumption among young Australian adults: associations with alcohol and illicit drug use.Drug and alcohol dependence,134, pp.30-37. Wedel, M. and Kamakura, W.A., 2012.Market segmentation: Conceptual and methodological foundations(Vol. 8). Springer Science Business Media. Zhang, H. and Li, Z.F., 2014. Residential properties, resources of basic education and willingness price of buyers: Based on the data of districts and counties in Beijing, Shanghai, Guangzhou and Shenzhen.China Finance Review International,4(3), pp.227-242. Zhang, Z.X. and Zhang, J. eds., 2014.Understanding Chinese firms from multiple perspectives. Springer.